From a Professional Point of View

For my next source I decided to get away from people and see what technology media had to say. For this I went to the renowned magazine Technology Review, online of course. Apparently they have been reviewing technology for 108 years, so I bet they know what they are talking about. Because of the various articles it was hard to find one single place to look, but by examining the whole site I got a general idea of their take on technology. In their “About Us” statement, they say that they explore “emerging technologies”, and then they go on to define emerging technologies as “groundbreaking innovations that will shape and define our lives and our businesses.” From reading the website, I got a general feeling that technology is not even today, but that it is what is coming tomorrow. It’s a general feel that the only thing that matters is what is being created, and not what is already created. Where I had this idea that once something is obsolete, it is not technology (even though it was at some point), they have this idea that once something goes from idea to reality, it looses its status as technology. To give an idea of what they classify as technology, this is how they divide their website: Information technology, Biotechnology, Nanotechnology, Energy, and Business Technology. Everything on the site is futuristic, unheard of, and really really cool, but no where does it mention anything more than 1 or 2 months old. I think that things that are useful are still technology, but they present this idea that it is not technology unless it is state of the art. Perhaps this is an effect of marketers and advertising? New things are always expensive, and not ever necessary, but still it’s like you need them. On the other hand, the future is in new technologies, and embracing them is like embracing the future.